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Join our FREE online program to gain practical digital marketing and e-commerce skills with ongoing support and lifetime access—Enroll now

Last Date Admission Status Course Mode
JAN 20th Closed Online
Apr 07 2026 (Last Date) Closing Soon Online
Absolutely Free—No cost to join our comprehensive program.

Limited Time Offer—Enroll Before the Deadline

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What you will learn

  • Introduction to Digital Business Strategies
  • Basics of Market Engagement and Client Outreach
  • Advanced Business Development and Digital Strategies
  • Client Relationship Management and Retention
  • Market Analysis and Strategy Formulation
  • Developing Effective Business Growth Strategies
  • Implementing and Optimizing Business Strategies
  • Social Media Strategies for Business Growth
  • Content Creation for Digital Marketing
  • Digital Communication and Outreach Techniques
  • Crafting Impactful Digital Campaigns
  • Live Project: Engaging with Global Markets

Earn a Recognized Certification

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Course Outline: E-Commerce and Digital Marketing

Our program features top-notch content delivered by leading experts through videos, live sessions, and hands-on projects.
  • 1: Foundations of E-Commerce and Digital Marketing
    • 5-6 Hours
    • 1 Assignments
    Learning Objective: Learn the framework and become organised. in E-Commerce management. Start your E-Commerce journey with us and start export business

    Preview

    Introduction to E-Commerce
    Online Shopping Process
    Starting Your Own E-Commerce Store
    Profitable Product Selection
    Analyse E-Commerce Market Opportunity
    Target Customer Identification
    Pricing Your Products
    E-Commerce Idea Validation & Brand Positioning
  • 2: Mastering Digital Engagement and Business Strategies
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn to build the frontend of an E-Commerce store from scratch all with your imagination without using coding or technical work with ongoing support from IIEC

    Preview

    Choosing a Domain Name
    Understanding Site Design
    Low Cost Web Development
    Best Hosting Service
    Creating Search Engine Friendly Contents
    Publishing Your E-Commerce Webstore Online
  • 3: Crafting Impactful Digital Campaigns
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: In this module, IIEC will teach you E-Commerce Cashflow ManaCEPent, Power of Affiliates, Selling Information, Payment Gateways, Shopping Cart Solutions, inventory ManaCEPent, Logistics.

    Preview

    Understanding Cash Flow in E-Commerce
    Power of Affiliate Networks For E-Commerce Sales
    How to Sell Information Online
    Scrum Foundations (5 Scrum Values)
    Payment Gateways
    Shopping Cart Solution
    Inventory ManaCEPent
    E-Commerce Logistics & Order Fulfillment
  • 4: Digital Communication and Outreach Techniques
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: This module teaches you how to incorporate a business, the laws and also the Intellectual Property Rights such as Copyright, Trademark & Patents to protect an E-Commerce Business model.

    Preview

    Business Laws
    Types of Business Incorporations
    Intellectual Property Rights Of Your E-Commerce Business
    E-Commerce Business Taxation
  • 5: Social Media Strategies for Business Growth
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn why Dropshipping can be a profitable and exciting area for first-time entrepreneurs looking for a business to start.

    Preview

    Introduction to Dropshipping
    Supply Chain & Fulfillment Process
    Finding Suppliers & Wholesalers
    Profitable Product Selection
    Analysing Data Trends
    Dropshipping on Various E-Commerce Marketplaces
    Inventory ManaCEPent & Order Fulfillment
    National & International Shipping
  • 6: Content Creation for Digital Marketing
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn to sell products in wholesale ( B2B ) globally and get a professional Certification in “E-Commerce & Global Trade” from Indian Institute of E-Commerce and inttco Singapore ( B2B Global Trade Company).

    Preview

    Introduction to International Trade
    Understanding Cross Border E-Commerce
    International Trade Process
    Documentation Required for International Trade
    Custom Clearance Procedure
    Banking & Payment Mechanism
    Shipping & Logistics
    International Market Analysis
  • 7: Developing Effective Business Growth Strategies
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn about the top E-Commerce Store's Security & customer Frauds, developing E-Commerce security planning, making the store hack proof and more

    Preview

    Introduction to E-Commerce Security ManaCEPent
    E-Commerce Store Security & Customer Frauds
    E-Commerce Information Security Planning
    Making Your E-Commerce Store Hack Proof
  • 8: Client Relationship Management and Retention
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn how to make a Retail Store Cashier less, Learn major design trends and techniques used by successful retailers around the world - techniques that they can implement themselves to improve shopper experience in their own stores.

    Preview

    Introduction to Digital TransformationIntroduction to Digital Transformation
    Online Business Platforms
    Entering From Retail to Online
    E-Commerce Marketplaces
    Selling on Social Media Network
    Designing
    Optimising Product Page
    Retail to Online Store’s User Experience
  • 9: Market Analysis and Strategy Formulation
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn the Recent Update on GST and The Impact of GST on E-Commerce Businesses, Get thorough understanding of the GST tax regime and will be "GST Ready" for the coming future

    Preview

    Agile ManifestoIntroduction to GST for E-Commerce
    Problems before GST
    Features of GST
    Register for GST
    Filing GST Returns
    Claiming GST Credit
  • 10: Implementing and Optimizing Business Strategies
    • 5-6 Hours
    • 1 Assignments
    Learning Objective: Practically understand Digital Marketing Strategies, learn to focus on every step of your customer, thinking like a CEO, Story Telling, Digital Marketing Tools.

    Preview

    Fundamentals of Digital Marketing
    Understanding Customer Persona
    Developing Digital Marketing Framework
    Digital Brand Awareness
    Digital Marketing Tools used in E-Commerce
    Keeping Your Company in E-Commerce Trend
  • 11: Live Project: Engaging with Global Markets
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn how marketing automation transforms email marketing to support multichannel marketing campaigns and increase lead generation and conversion.

    Preview

    Automation Bots for your E-Commerce Marketing Strategy
    Automating Interaction with your Website Visitors
    Automating Marketing Research
    Automating Lead Nurturing
    User Experience Automation
    Automating Social Media Messaging
    Automating Team ManaCEPent
    Automating Sales of your Products
  • 12: Building Your Professional Profile and Network
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn what strategies make Uber, Airbnb and top E-Commerce startups an billion dollar business. Learn the marketing hacks and growth secrets today.

    Preview

    Introduction to Growth Hacking
    Understanding the profile of a growth hacker
    The Growth Hacking Process
    The Growth Hacker Funnel
    Push & Pull Tactics in Growth Hacking
    Product Tactics for Getting Visitors
    How to Retain Users
    Tools & Terminology in Growth Hacking
  • 13: Job Search Strategies and Interview Preparation
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Get the best-in class hands-on practice on all the industry-related SEO tools and applications to get Product Pages to Rank #1 on Google, Learn SEO that works for E-Commerce Stores.

    Preview

    Introduction to Search Engine Optimization
    On-page & Off-page SEO
    Blackhat SEO Vs White Hat SEO
    Keyword Research & Link Building
    How Google Ranks Content
    Indexation & Accessibility
    Site Speed & Performance
    SEO Tools
  • 14: Engage in digital communication and outreach techniques.
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Understand the basics of Youtube, Facebook, Google+, Twitter, Instagram and blogging.Use social media not just for marketing, but for customer services & PR.

    Preview

    Introduction to Social Media
    Social Media Best Practices
    Social Media Metrics & ROI
    Finding the Right Social Media Network
    Facebook & Twitter Marketing
    Google + & Linkedin Marketing
    Youtube & Pinterest Marketing
    E-Commerce Idea Validation & Brand Positioning
  • 15: Learn content creation for digital marketing.
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn to develop over 42 different types of Audio, Visual & Text contents that can help your products to get sold online. Get Tools & Software to Practice content development.

    Preview

    Introduction to Content Development
    Content Development in Pinterest
    Content Development in Linkedin
    Content Development in Twitter
    Content Development in Facebook
    Creating Customer Targeted Content Development
    Creating Inbound Public Reations Content
  • 16: Develop strategies for effective content marketing.
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn the top Web content development by researching, writing, gathering, organizing, and editing information for publication on websites.

    Preview

    Creating Compelling Marketing Content
    Creating an Effective Content Marketing Strategy
    Creating Appropriate Content Guidelines
    Identifying Promotional Opportunities
    Content for Different Audience Segment
    Promoting Content Through Different Channels
    Finding Industry Influencers
  • 17: Understand affiliate marketing strategies.
    • 5-6 Hours
    • 1 Assignment
    Learning Objective: Learn how creating affiliates around you can provide a steady stream of income for your E-Commerce store. Learn different of CPA, CPC, CPM & CPV campaigns for an effective affiliate marketing.

    Preview

    Introduction to Affiliate Marketing
    Affiliate Marketing Strategies
    Affiliate Marketing Paradigmss
    Effective Promotional Strategies
    Analyse E-Commerce Market Opportunity
    Choosing the Best Affiliate Niche
    Pros & Cons of Major Affiiiate Sites
    Affiliate Marketing Resources
  • 18: Final Online Assessment
    • 120 Minutes
    • 100 MCQ
  • 1:1
    Interactive Online Learning Experience
  • 50
    Hours of Live and Interactive Sessions
  • 1
    Earn a Recognized Certificate
  • 3
    Months Practical Project

Develop Practical Skills for the Digital Economy

Amazon

IIEC is partner for Amazon India the number 1 B2C E-commerce marketplace. Learn how to sell with a complete Amazon E-commerce training from lunch to daily sales.

Flipkart

Flipkart is a giant in Indian e-commerce with crazy sales figures you can not just launch and grow your business but get great brand visibility with Flipkart's e-commerce store.

Meesho

Meesho is a game-changer for small and medium business owners across tier 2 and tier 3 towns. Meesho sellers have the highest returns and refunds learn the exact process to optimize the Mishra store to win the game.

Myntra

Myntra has a tight guidelines for sellers to sell on their platform learn the quality metrics standards for the Myntra store and be the best seller in Apparel, fashion and accessories market.

Snapdeal

Get easier rates and tap into a multicategory selling opportunity on snapdeal, with account set up management and start your online profit making journey.

Paytm Mall

Make your products available into everyone’s pocket by launching your own store on Paytm Mall, the best way to make guaranteed sales.

Shopsy

Flipkart’s shopsy is the newest way to earn extra margins as an online seller, make the most of this opportunity by setting up your shopsy seller account right now

Shopclues

Get your shopclues account setup done instantly and start selling to crores of customers already purchasing from the trusted brand.

Shopify

Shopify is among the most trusted platforms to set up premium looking stores and attract high end users who look only for quality products, making hot profit with shopify accounts with us today onwards.

WordPress

WordPress allows you to adjust, maintain, and launch an easy customizable, professional ecommerce store, with lesser fee than other platforms, launch your product store on wordpress with us and earn from home.

Youtube

Youtube is a multiple opportunity platform to reach ten of millions of customers through ads, content creation and direct customers to your whatsapp, get a business growing launch right now.

Google Ads

The most trusted, economical and largest customer base is achieved with an assured google ads campaign , executed by experts with years of experience in our team, the best way to sell products and services with maximum profits.

Google My Business

Let customers reach your business, everytime they search on google directly on your website, store and phone with easy map location enabled google my business account activation with us.

Facebook

Facebook provides multiple opportunities from page creation, to shop setup and marketplace listing opportunity to reach millions of customers, get complete setup to launch your product on the platform.

Instagram

Show your products, in posts, videos with buying options enabled to tap into the largest and most successful social media giant to scale online selling profits like never before.

Twitter

Increase your product, service and brand awareness on twitter, a social media platform with billions of customers browsing and looking for your products and services.

Skills and Tools You'll Learn

Facebook Ads Google Ads Google Tag Manager Google Keyword Planner Google Analytics Google Data Studio Bing Ads Mangager Youtube Advertising YouTube Analytics MAJESTIC MOZ semrush SpyFu Buffer Hootsuite Social Studio Facebook Insights QlikView Google Trends uber suggest Feng-GUI hitwise SimilarWeb Google Ads Manager LinkedIn Ads Twitter Ads Raven SE Ranking Facebook Instagram LinkedIn Twitter YouTube

Hands-On Digital Marketing and E-Commerce Training in Three Steps

STEP 1

Get Started

Begin your journey into the digital economy.

Take the first step toward a successful career

Start with foundational skills in e-commerce and digital marketing.

STEP 1

STEP 2

Apply Your Skills

Engage in practical projects across various industries

Showcase your learning through real-world applications

Build strategies and develop effective digital campaigns.

STEP 2

STEP 3

Advance Your Career

Finalize your learning journey and prepare for career success.

Complete the program with a strong professional profile.

Get ready to thrive in the digital economy.

STEP 3
Join FREE Live Class

Online Certification

Graduates of our Free Program have successfully entered diverse digital marketing and e-commerce roles.

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Hands-On Online Training

Digital Business Strategy Development

E-Commerce Store Builder

Learn to create and optimize digital marketing strategies across various platforms

Digital Marketing and Optimization Techniques

Master the art of creating compelling digital campaigns that drive results

Digital Market Engagement and Growth Strategies

Discover the latest trends and strategies to engage with digital audiences across multiple platforms.

Digital Sales and Strategy Execution

Learn to develop impactful digital sales strategies that maximize online presence and performance.

Creating a Professional Digital Presence

Understand how to build a strong professional network and enhance your career prospects.

E-Commerce Store Builder

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E-Commerce Operations

Learn how the leading E-Commerce Export brands source quality products, manage fulfillment and run seamless business operations all across the globe.

Get select, insider tips that will save you many hours (and headaches) in the long run.

Sourcing Products

A quality brand starts with a quality product. Learn how the best brands source and manufacture their goods in ways that make (rather than break) their businesses.

Fulfilment

Backlogged orders, parcels lost in the mail, customs issues and import duties... This part doesn’t have to be a headache. Learn how to keep up with demand and ship worldwide, fast.

Business Operations

Drowning in customer support queries, overwhelmed by returns, or struggling to keep your team happy? Learn how the top DTC brands stay organized and face day-to-day operational demands head-on.

E-Commerce Operations

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Digital Marketing

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IIEC® Digital Sales™

Get the exact strategies, systems and secrets used by the top advertising experts across every major marketing channel in ecommerce.

Attend masterclasses in Facebook Ads, Instagram, Google, TikTok, Content Marketing and more.

Paid Advertising

Paid ads: the secret scaling weapon of choice for the world’s biggest brands. Learn from top industry leaders how to scale with Facebook, Google, and more.

B2B Marketing: Influencer, Email & More

Influencer marketing. Email funnels. SEO. Customer loyalty. Discover how to attract and convert customers that keep coming back for more.

The Future of Ecommerce

We’re on our way to the future. Ecommerce is too—with the latest augmented reality tech, voice commerce, video marketing and more. Find out how the future is shaping up and how you should be too.

Our Mentors

Dr. Sumit Pareek

Chairman - Indian Institute of Ecommerce

Sumit Pareek: IIEC® Program Director, Amazon ATES India, Former Alibaba Global Partner (China), Ex-WTO Jury (Switzerland). Mentor & leader in international business and trade.

Mr. Chandra Mohan Pareek

Director - Indian Institute of E-Commerce

Chandra Mohan: Investor, Mentor & Director at Indian Institute of Ecommerce, with 40+ years' diverse experience in finance, entrepreneurship, and education.

Mubarik khan

CTO - IIEC

Mubarik Khan: Full-stack developer and visual designer with expertise in SaaS and web technologies. Key in creating IIEC's E-learning platform, managing program pages, marketing, and EdTech operations.

Dr. Shruti Singh

Program Director

Shruti Singh: Inspiring leader driving "Non-Profit & Free Education" at Indian Institute of E-Commerce Foundation, partnering with nonprofits, universities, and government to empower rural India online.

Rajbir Bhamra

Program Director

Rajbir Bhamra: BaazKart.com founder, B2B e-commerce for Indian handcrafted products. She empowers Indian Institute of E-Commerce, mentors students, and collaborates with Alibaba.

Akhilesh Susarla

Program Director

Akhilesh Susarla: Drives global partnerships at Indian Institute of E-Commerce, manages e-tailed.com, and brings expertise as a Qualified Risk Professional.

Sasi Mrudula Pendyala

Program Director

Sasi Mrudula Pendyala: Seasoned consultant with a passion for continuous improvement, client interaction, and process optimization. Ensures seamless business transitions.

Shankar Tukaram Homkar

Program Director

Shankar Tukaram Homkar, Program Director at Indian Institute of E-Commerce, brings extensive business development experience, particularly in Thane-Mumbai. He's a skilled mentor and sales professional.

Vinayaka Krishnamurthy

Program Director

Vinayaka Krishnamurthy leads IIEC's German operations, aiming to expand across Europe, facilitating Indian exports and foreign entrepreneurs in the Indian market through Ignitorr.com.

Srikanth P

Program Director

Srikanth P, with 20+ years in computer education, aims to educate 100,000+ students in Tumkur and Karnataka, partnering with local universities for e-commerce literacy through the Indian Institute of E-commerce.

Shiva Sanket

Program Director

Shiva Sanket, a visionary entrepreneur from Hyderabad, prioritizes enrolling students in the Indian Institute of E-Commerce's postgraduate program. He also mentors them for success in freelancing, startups, or e-commerce business opportunities.

Bhanu Pratap

Program Director

Bhanu Pratap, in partner development, supports daily operations and guides franchise partners, ensuring a smooth pre-onboarding and onboarding experience.

Skills Covered

E-Commerce Operations - Managing Inventory , Order Management, Catalog Management, Returns, Fulfilment,Digital Marketing, E-Commerce SEO, Social Media, E-Commerce Advertising, Growth Hacking, Marketing Automation, Data Analysis.

TRAINING METHODOLOGY

Video Based Training

Step-by-Step 200+ hours of processes, principles and checklist on fundamentals to advanced E-Commerce Store Management.

Instructor-Led Training

60 mins to 120 mins of Live Streaming group class per week on current and upcoming E-Commerce trends covering E-Commerce Operations , Marketing and Sales Strategies.

Practical Business Development

Learn to create a fully functional E-Commerce store using popular E-Commerce tools and submit assignment, generate sales globally. upgrade your E-Commerce skills practically

Support Services

Up-to-date course contents by E-Commerce Industry Experts.

Live Mentorship Support

  • Stay updated with live classes from industry trainers.

  • Get one-on-one interaction with E-Commerce mentors from major E-Commerce Companies.

Assignments

  • Get assignments related to E-Commerce like seller management, seller onboarding, E-Commerce sales and management etc.

  • Assignments and internship oppurtunities from Amazon, Flipkart, Alibaba, Google, Paytm etc.

  • Performance based earning opportunity upto 1 Lac rupees per month.

Free Updates

  • Get real time case studies related to E-Commerce industry

  • Access to video lectures covered on each E-Commerce update.

  • Study research papers on various E-Commerce technologies and integration.

  • Access to free E-Commerce legal documentation.

Life Time Access

  • Get life access of the course you enrolled.

  • Refer the course any number of times from your dashboard.

  • Access to course updates for lifetime.

  • Life time course support is provided to the students.

Help Desk

  • 24/7 online support by dedicated course support staff.

  • Support provided through Whatsapp.

  • Support provided through Video Calls.

  • Support provided through Phone & SMS.

  • Become IIEC® CEP™

    Enroll in IIEC Online E-Commerce Mentorship Program

  • UNDERSTAND LEARNING PATH

    access to various contents to become career ready.

    Get access to
    • Practical Video Series
    • Software Tools
    • Practical Case Studies
    • Live Classes
    • Industry Updates

  • Submit Assignments

    real-time case based assignments to deal in critical situations.

  • Online Exam

    score 60% to qualify in exam.

  • Digital Certificate

    get instant IIEC® CEP™® Certificate & 17+ individual certifications to your registered email ID.

  • Post Certification Support

    get assistance with the support services provided to students.

Student Reviews

Jaya Shree
16 Months Experience
Absolutely a must watch if you are starting from square one. Just a huge amount of information to digest with great tips, tricks and strategies for digital marketing..
Prashant Sharma
1.5 Years Experience
All videos are in details. Very clearly described each and every lecture. Step by step whole Digital Marketing concept is explained. Videos are not too long or too short just perfect for understanding the whole concept.
Rachit Pande
2 Years Experience
IIEC! is efficiently able to provide effective e-learning for Ecommerce Course. All the required material for learning is kept online in the Learning ManaCEPent System (LMS) along with the recordings of class so that we can refer back any part of the class. Also, IIEC! 24x7 support is very helping and prompt in its service. Thanks edureka! for providing great and effective way of learning.
Sagar Basu
6 Months Experience
The courses are too good.These courses are providing live instruction so-that any time , we can play and learn. Also it provides labs so-that we can practice and implement live.
Harmeet Singh Sethi
9 Months Experience
Asking this among many business counselors, CPAs etc this question is easily dismissed; but here it speaks to element of control, liability consideration, investing/funding preferences, number of owners or decision makers.

Pricing

Certified E-Commerce Professional®

Program suitable for working Professionals, job-seekers, and everyone who want to join e-commerce industry.

17-In-One Certifications

Certified E-Commerce Professional®

Program Cost
₹25,000

100% Practical Online Live

  • Ready-Made E-Commerce Business
  • Overview E-Commerce Exports or Job Guarantee

    E-COMMERCE EXPORT MENTORSHIP + STOREBUILDER

    01. Program Fee: INR 22,000 Total.

    02. Business Model: E-Commerce Export

    03. Focus Area: B2B Wholesale Export.

    04. Product Type: Single Product Focus

    05. Supply and Sourcing by IIEC Pvt Ltd

    06. Objective: Establish International Trade Business.

    07. Tool Provision: Store Builder and Software.

    08. Support: Lifetime Access, Updates, Assistance.

    .

    E-COMMERCE JOBGUARANTEE INTERNSHIP

    01. Job Guarantee Fee: ₹3,000 (No Question Asked Refund).

    02. Role: E-commerce and High-Ticket Digital Goods Sales.

    03. Salary Potential: Up to ₹1 Lakh Monthly.

    04. Sales Target: One High-Ticket Closing Weekly.

    05. Intenrship Hours: 10 AM - 6 PM Daily MON - FRI.

    06. Duration: Minimum Three Months.

    07. Work Environment: Remote Option Available

    08. Designation: IIEC E-Commerce Professional

  • Live Classes: 100% Practical Webinars, Mon to Sat.
  • 17 All-in-One Certification Bundle
  • Your Role: High-Ticket Sales
  • Affiliated: Ministry Of Education, AICTE, EDII and TISS
  • Exclusive WhatsApp Channel: For Growth Support
  • Marketing Software: CRM, Email Credits, Buyers Database
  • Ready-Made E-Commerce Store Builder
  • Lifetime Updates/Support: Ongoing resources and assistance.
    • Become IIEC® CEP™
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